The power of street art to promote proper flushing.
WeloveWater is an urban action born in Barcelona that uses the power of street art to raise awareness about the problem of flushing wet wipes and other non-biodegradable items into the cities’ sewer system. Artistic interventions convert drains and sewage covers into marine species to remind people that the sewer system is an open window to the ocean.
Urban art is a powerful tool in provoking an engagement of people with their environment. The environmental challenges like pollution in our oceans begin with us, with our actions such as not throwing wipes and other non-biodegradable elements into the WC.
Street art is accessible and inclusive; it reaches a big crowd and can provoke a reaction in people’s consciousness hopefully making a difference for the environment.
Susana F. Molina